Yalla! August / September ’24

Welcome to the August-September issue of Yalla! magazine. Summer is typically a quiet time for exhibitions and events, but come September, things really pick up again. We’ve got a packed schedule lined up with INDEX Saudi, Gulfood Green & Agrotech, the Oman Airshow and many more listed in the exhibition calendar.

In Expo Experiences, Sam Jewers shares her thoughts on exhibiting at Middle East Rail and the Airport Show. Jewers Doors are a British manufacturer of industrial and aircraft hangar doors.

Charlotte Melia features as The Founder of Dazzle & Fizz, a fast-growing events studio. Charlotte and her co-founder started their venture in 2013. During the pandemic, their team went from 8 members down to just 3, leading to a 95% drop in revenue. Since then, they have successfully grown their team tenfold and are now rapidly expanding.

We catch-up with Alexandre Katrangi and Irina Duisimbekova, who previously featured as The Founders of Licorne Gulf. A year later, their investment firm remains ambitious and busy as ever.

Giulia Cibotti Bishop of the British Chamber of Commerce, discusses how founders can benefit from offering flexible working. This approach can attract highly skilled professionals who may be less visible, such as individuals looking to return to work after a career break.

Bestselling author Amy Chambers returns with insights to help you reenter the workforce with confidence. Many of us take career breaks for various reasons, regardless of where we are in life. This experience is more common than you think! Amy shares valuable lessons to help you navigate this transition with ease.

And Corina Goetz brings us up to speed with the latest developments across the Arabian Gulf, with lots of news from Saudi, in particular.

We finish with a project from the mecs Portfolio. When Saxo Bank first expanded to the GCC with a regional office at DIFC, they faced the challenge of localising content while maintaining global brand standards in the Gulf region. Saxo partnered with mecs to manage Gulf localisation, graphic design in English and Arabic, and print management for their regional Head Office. We delivered various marketing materials, including stationery, display banners, flyers, brochures, product factsheets, and regional ads that appeared in The Sunday Times and The Economist.

Enjoy!

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