The 8 stages of the B2B buying process
The B2B sales process is usually much longer and more complicated than B2C. Decisions are bigger and involve more people. Here’s the typical process that you’ll need to help B2B prospects go through.
Why crowdsourcing graphic design misses the point
Graphic design is one of the most important purchases your business makes. It’s what communicates your value and builds brand recognition. Where you source design and how you source it matters. Here’s why…
How to find and understand customer pain points
Solving customer pain is the name of the game for any business. But first, you need to know where to find it.
4 Ways to Set Powerful Goals in 2024
Personal and professional development coach, Aliya Rajah, gives her advice on making New Year’s resolutions that stick in Yalla! magazine.
How to promote your store offline
Offline marketing offers a huge set of tools for promoting your retail store or venue. Here are all the main tactics to consider.
How businesses can overcome inflation: 6 actions
There’s no denying inflation is rampant in Dubai, and it’s a threat to most, if not all, businesses. Here are 6 ways to combat it.